Studio Rejane Dal Bello

  • About
  • Email info@rejanedalbello.com
  • Call +44 07872827645
  • Social Media
    Facebook Instagram Twitter
PROJECTS
SRDB
  • Ag2r Citroën Team
  • Citizen First, Designer Second
  • Non Standard Exhibition
  • ALM Annual Report 20
  • La Transat 2020
  • Sesc Av Paulista
  • Paz Annual Report 19
  • Falling Love
  • The Smile Brigade Xmas
  • Sesc Cosmos
  • Sesc Casa
  • Alzheimer Foundation
  • The Smile Brigade
  • ALM Annual Report
  • Letify
  • Courtney Barnett
  • UPO 3
  • ALM Annual Report 19
  • Ag2r La Mondiale
  • Mundo Latinx
  • Dr. Giraffe Series
  • Stay Away
  • Tour Bus Ny
  • Play Space
  • Earth Art
  • UPO 2 Magazine
  • I LovEU
  • La Transat
  • Tour De France
  • City Of Delft
  • 50Y Brasilia
  • Ed Awards
  • Jb 500
  • Non-profit Peru Hospital
  • Faster Motocycle
  • DDC
  • Adam Symphony
  • Ovg Real Estate
  • Orange Posters
  • Upii Cupcakes
  • Stencil Book
  • Rijksoverheid
  • Ssh Utrecht
  • Items Magazine
  • Stamps
  • Tour De France

  • share

A moving design target

How do you create an identity that works when it’s always moving? Our work for the Ag2r La Mondiale (ALM) Tour De France team meant branding objects that most people see flying past on their screens.

The strength of this identity lies in the iconic logo, the expressive typography and the bold use of colour. We purposely avoided the visual clichés associated with the financial sector and chose to reference the dot pattern of the Tour jerseys as a tribute to the event.

Project developed while working at Studio Dumbar

BACK TO TOP