The Sightseeing Bus, Open Tour, designed to compete and live among the most seen cities and a spot of the world. Open tour bus is a nationalistic bus that goes around the city of New York most treasures sport for tourist and celebrating it’s pride.
Its visibility is a success especially in contrast to the standardized way of portraying city tour bus. This has a boldness and unique presence, now touring in 42nd Street in the Big Apple. Elodie Boyer strategy consultancy has invited me for the collaboration together with designer Danny Kreeft.