Studio Rejane Dal Bello

The design approach of 2010 European Design Award Festival was about raising questions to shift perspectives. ‘Design has become increasingly important in our current society, for business, government, and cultural life. It is not only about aesthetics, for the nice experience of beauty. It has a vital role, simply for society to communicate and function better.’

If that is the case: do we, in the current, global economic crisis, raise the right questions and address the current issues? Integrating the visual language of protest movements and abstractions of the European Flags, design and debate, Studio Dumbar created a range of items that invite you to join the discussion. Collaboration with Saskia Pouwels, Erik de Vlaam, George Lambermont (motion). Photos by Pim Top.

OVG is a Dutch real estate developer with an innovative approach. The strength of OVG is it’s comprehensive real estate strategies – with a strong focus on integrated solutions that allow clients to prosper, therefore OVG is a platform that envisions and develops concrete ideas into the world, regarding each clients different needs and strategy plan.

The differentiating strength of this corporate identity lies in the iconic strength and simplicity of the logo, the expressive use of typography, the clear photography design and the versatile use of color. This concept was further utilized in surprising yet consistent designs for all the company’s other public communications, including a Tour the France team and the ‘Transat’ sailing race of which AG2R LA MONDIALE is the main sponsor. Retail in collaboration with Unit-Design. Brochure photos by Gerrit Schreurs.

City style for the city of Delft that shows its well known historical image as well as its innovative character and which can be used for city marketing activities.

The logo unites traditional typographic elements with newly designed characters, icons show silhouettes of both historical and modern Delft and its products, typography combines a sans serif with a refined serif font. The slashes under the D historically indicate an abbreviation. This D now stands for Delft. In collaboration with Sacha van der Haak.

Visual identity proposal for the City of Den Bosch in combination with the celebration for the painter Jheronimus Bosch 500 years anniversary (2016). Both city name and painter’s name are intertwined.

The World of Experience is a company intended to stimulate your fantasy and to encourage you to make the voyage of Discovering your inner-self.

Therefore World Experience focus on creating original tools, that can guide you to visualize, trigger and support your Instincts and imagination and clarifying the process of (strategic) changes.

By using a basic tool as a starting point for the identity (ruler: a LEGOistic idea), it shows that World of experience can guide people to explore, visualize experiences about themselves. It is strict yet flexible, depending on individual use.

Upii cupcakes has established a great reputation among party lovers and sweet consumers. Celebration has always been the core of the companies vision. which is translated in it’s visual communication. Upii is a cupcake company which caters for a wide range of clients from children parties to weddings.

SSH Utrecht is a social housing organization for young people and students, mostly from the university and the various colleges in Utrecht.

The main focus of the concept is ‘individuality versus community’ – meaning several students, with different backgrounds and characters, living together and sharing the same space. Photos by Gerrit Schreurs.

Illustrations that complement the Dutch visual Identity. The graphic language reflects topics that are relevant to the Netherlands and the style is inspired by the “De Stijl” movement. Photos by Gerrit Schreurs.

Cover and main article illustration for Items magazine, the leading design magazine of the Netherlands for more than 20 years.