Ag2r La Mondiale
Life unfolding
Context
ALM is a French life insurance company that is non-profit – its purpose is to support its members through the difficult times in their lives.
Design
The design adapted the existing, iconic logo into a new context, with engaging photography and a vibrant, versatile colour palette. It speaks to the life of a customer, and ALM’s job to help them ‘unfold’ the crucial moments in their lives. Embracing the idea that time does not change us, but rather unfolds us. This was our starting point for 2019’s annual report.
Services
- Brand Strategy
- Branding
- Digital & Social Design
- Editorial
- Graphic Design
- Motion design
Team
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Brand Strategist, ConsultantElodie Boyer
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Creative Director, DesignerRejane Dal Bello
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Creative Director, DesignerChys Naselos
