Context

I am deeply honored to have contributed to the visual identity and title sequence for What’s Right, a documentary that asks the urgent question: What is right?

In the series, writer Johan Fretz explores how political choices of the past have shaped these urgent issues. Through four themes, he traces their political histories while engaging in candid conversations with both allies and opponents, challenging his own convictions along the way. The result is a compelling exploration of how the principles of social democracy have arrived at a moment of crisis.

Design

Focusing on the Netherlands’ most pressing societal challenges—housing, employment, healthcare, and migration—the series reflects on the opposing sides of today’s debates. The title design embodies this tension, in type, colour, and position, highlighting the clash of perspectives at the heart of democratic and social crises we face not only in the Netherlands, but worldwide.

Credits

Director — Juul Op den Kamp
Editorial & Screenplay — Juul Op den Kamp, Johan Fretz, Thom Aalmoes, Vita van Lennep
Director of Photography — Lola Mooij
Second Camera — Sean Louw
Gaffer — Erwin Smit
Sound Recording — Gijs Domen, Leonardo Fontana Balparda
Production Assistance & Data Handling — Chris de Geus, Selwyn de Wind
Hair & Make-up — Marjolein van Dijk
Edit — Gijs Onvlee
Edit Assistance — Chris de Geus, Niels Koopman, Daniël Visser
Sound Design — Quincy Vlijtig
Music — Jan Schröder
Color Grading — Jeroen Roodnat
Image Research — Fem Verbeek
Set Design — Gini Grootenboer
Title Design — Rejane Dal Bello
Animation — Mirjam Debets
Voice-over — Johan Fretz, Sagid Carter
Based on an Idea by Johan Fretz
Producer — Elizabeth Francisco